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12/01/2016

BL100 Bare It All: The Story Behind The Brand Naked Agency

Remember the games where children would place a geometrically-shaped wooden block into the corresponding opening that was…

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Brand Brand Positioning Entrepreneur Small Business The Entrepreneur and Burnout Series

01/27/2018

BL113: Out With The Old, In With The New

Some of you out there may be slugging away with a business and brand that…

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Business Entrepreneur Productivity The Entrepreneur and Burnout Series

12/22/2017

BL112: Plan and Review, Give Your Brand Gumption

Part of being an entrepreneur or solopreneur and maintaining your empire requires PROGRESSION. If you don’t…

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Business Entrepreneur Entrepreneur Life Entrepreneurship The Entrepreneur and Burnout Series

12/08/2017

BL111: The Unsexy Part Of Building Your Empire

Many of us entrepreneurs and solopreneurs get gung-ho on the gazillion ideas that we have.…

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Business Entrepreneur Entrepreneur Life Entrepreneurship Small Business The Entrepreneur and Burnout Series

11/08/2017

BL110: The Entrepreneur and Burnout

Burnout, whether you're an entrepreneur or solopreneur, is no joke. Having your own business requires…

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Brand Brand Building Brand Positioning Business

10/20/2017

BL109: Know Your Customers and Create For Them

Empower your brand. Know your customers. Create for them. How can you empower your brand? How can…

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Brand Brand Building Brand Positioning Branding Business Entrepreneur Marketing Small Business Starbucks

04/13/2017

BL108: I Told Her, “You’ve Got A Positioning Problem”

I looked at Sarah as she wrung both of her hands together in a circular…

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Business Entrepreneur Entrepreneur Life Entrepreneurship Live Your Brand Practice Quiet Productivity Small Business

03/29/2017

BL107: Live Your Brand Out Loud But Practice Quiet

Do you practice the art of quiet? 45 tabs open between Chrome and Safari browsers…

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Brand Building Brand Positioning Branding Business Entrepreneur Marketing Small Business Vision

03/15/2017

BL106: Why You’ll Be Mediocre In Your Business and Brand

I love Google Maps because it makes life so much easier when I travel. All…

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Branding Business Marketing Small Business

02/17/2017

BL105: Don’t Start A Marketing Campaign Until You’ve Done This

Once upon a time, I sold physical products. I’ve done all kinds of crazy stuff such…

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Branding Business Marketing

01/10/2017

BL104: Where The Focus Of Your Brand Needs To Be First—And Your Logo Is Not It

Do you know the difference between having a brand and having a logo? If not, read…

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